Marketing-Cloud-Advanced-Cross-Channel Quiz | Marketing-Cloud-Advanced-Cross-Channel Valid Test Preparation

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Salesforce Marketing-Cloud-Advanced-Cross-Channel Exam Syllabus Topics:

Topic	Details
Topic 1	Distributed Marketing: This topic focuses on features and sending options. Highlighting expertise in streamlining distributed campaigns showcases efficiency of Salesforce Marketing Cloud Practitioners in empowering localized marketing within a centralized platform.
Topic 2	Triggers: This area covers SOAP REST API capabilities. Proficiency here reflects the ability of Salesforce Marketing Cloud Practitioners to integrate triggers that enable automated, dynamic interactions for seamless customer experiences.
Topic 3	Journey Orchestration: This section emphasizes best practices in customer journeys, leveraging reporting tools, and differentiating capabilities between Datorama and Google Analytics to evaluate comprehensive journey management expertise.
Topic 4	Mobile (SMS Push): This section evaluates expertise in MobileConnect, MobilePush, and GroupConnect, along with integration options like WhatsApp. Mastering mobile configuration and Mobile Studio functionalities will demonstrate cross-channel communication proficiency of Salesforce Marketing Cloud Practitioners.
Topic 5	Social Studio: Social Studio functionality, configuration, and social customer service strategies are covered here. Demonstrating competence in managing social engagements will validate a practitioner’s ability to support robust cross-channel strategies.
Topic 6	Interaction Studio: Mastering Interaction Studio capabilities ensures expertise in real-time personalization and customer interaction strategies, aligning marketing efforts with customer needs across all touchpoints.

Salesforce Marketing Cloud Advanced Cross Channel Sample Questions (Q101-Q106):

NEW QUESTION # 101
What is the fastes way to add a classification to a post?

A. Macro
B. Classification cannot be added to a post
C. Add classification manually to each post.

Answer: A

Explanation:
Understanding Classifications and Macros:
Classifications: In Social Studio, classifications are tags or labels you apply to posts to categorize them (e.g., sentiment, product, campaign, etc.). They are essential for analysis and reporting.
Macros: Macros are pre-defined sets of actions that can be applied to posts with a single click. They automate repetitive tasks.
Why Macros are the Fastest:
Automation: Macros are designed for efficiency. You can create a macro that applies a specific classification (or a set of classifications) to a post automatically.
One-Click Application: Instead of manually selecting the classification from a dropdown menu for each post, you simply select the post(s) and apply the relevant macro.
How to Use Macros for Classifications:
Create a Macro: In Social Studio, go to "Admin" then find "Macros" under your workspace. Create a new macro and name it appropriately (e.g., "Classify as Positive Sentiment").
Define Macro Actions: Within the macro, add an action to "Set Classification." Choose the desired classification tag(s).
Apply the Macro: In Engage, select the post(s) you want to classify. From the action menu, choose your macro.
Why Other Options Are Incorrect:
B . Add classification manually to each post: While you can add classifications manually, it's time-consuming, especially when dealing with a large volume of posts.
C . Classification cannot be added to a post: This is incorrect. Classifications are a fundamental part of organizing and analyzing social data in Social Studio.
In Summary:
Macros provide the fastest way to add classifications to posts in Social Studio because they automate the process, allowing you to apply classifications with a single click.
Therefore, A. Macro is the correct answer.

NEW QUESTION # 102
What are two ways to use Marketing Cloud Connect (MCC) and Journey Builder together to create a Welcome Journey for new contacts in Sales Cloud?

A. Create an API integration from custom eCommerce platform directly to Sales Cloud for new Contacts.
B. Create an API integration from custom eCommerce platform directly to JB for new Contacts. Use EmallAddress as the SubscriberKey.
C. Use a Sales Cloud Journey Builder entry source to inject new Contact records directly into Journey Builder.
D. Use a query activity to identify new records in the Contact Synchronized Data Extension, write results to new sendable DE, and schedule an automation to inject every 15 minutes.

Answer: C,D

NEW QUESTION # 103
What is true about SMS keywords other than HELP and STOP?

A. keywords in parent or child business unit are available only in that business unit
B. keywords in parent business unit can be shared to any child business units
C. keywords in child business unit can be shared between other child business units
D. keywords in parent business unit are automatically available to all child business units

Answer: A

Explanation:
For SMS keywords in Salesforce Marketing Cloud, the rule is:
* C: Keywords in parent or child business unit are available only in that business unit. Keywords are unique to each business unit, meaning they do not automatically share across parent or child business units. This setup ensures that keyword management remains distinct and organized within the specific business unit where it was configured, avoiding conflicts or misuse across different parts of the organization.

NEW QUESTION # 104
Decision split using contact data not working, myorders DE with 1 to many relationship configured in attribute group. What questions you need to ask to troubleshoot. Select multiple

A. Is there any spelling mistake in your contact attributes.
B. Are there any eligible matching orders for that particular contact
C. Are u using attribute to attribute comparison.

Answer: A,B,C

Explanation:
For troubleshooting a decision split using contact data in Salesforce Marketing Cloud that isn't working, consider the following:
* A. Are you using attribute to attribute comparison: This involves ensuring that comparisons in the decision split are correctly set between comparable data types and values.
* B. Is there any spelling mistake in your contact attributes: Typos or incorrect field names in attribute definitions can prevent the decision split from correctly evaluating the data.
* C. Are there any eligible matching orders for that particular contact: It's crucial to verify that there are relevant data records that meet the criteria set in the decision split. Lack of matching data can lead to unexpected outcomes in journey behavior.

NEW QUESTION # 105
Select features Einstein content selection, Select 2

A. Content selection based on business rules
B. Uses open time email content

Answer: A,B

Explanation:
Einstein Content Selection features include:
* A. Uses open time email content: This allows for dynamic content adjustments when an email is opened, ensuring the content is relevant at the exact moment of engagement.
* B. Content selection based on business rules: This enables marketers to define specific rules that dictate content selection, ensuring alignment with business objectives and audience segmentation.

NEW QUESTION # 106
......

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Marketing-Cloud-Advanced-Cross-Channel Quiz | Marketing-Cloud-Advanced-Cross-Channel Valid Test Preparation

Marketing-Cloud-Advanced-Cross-Channel Valid Test Preparation & Updated Marketing-Cloud-Advanced-Cross-Channel Demo

Salesforce Marketing-Cloud-Advanced-Cross-Channel Exam Syllabus Topics:

Salesforce Marketing Cloud Advanced Cross Channel Sample Questions (Q101-Q106):

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